LM Starter: Build And Launch Your Lifestyle Medicine Offering In 4 Weeks
LM Starter – Build And Launch Your Lifestyle Medicine Offering In 4 Weeks
This four-week program is designed for Lifestyle Medicine practitioners ready to turn their passion into a real, sustainable business. Participants will be guided step-by-step by Dr Gihan Jayaweera (Dr G) to develop a clear offer, identify a target niche, and create a plan to launch – no need to wait until everything feels “ready”.
This workshop series runs on Zoom at the following dates and times:
- Tuesday 26 August, 12:30pm-1.30pm AEST
- Tuesday 2 September, 12:30pm-1.30pm AEST
- Tuesday 9 September, 12:30pm-1.30pm AEST
- Tuesday 16 September, 12:30pm-1.30pm AEST
Recordings
Participants who have registered to attend the workshop series will be able to view the recordings below when logged into their account.
Session 1 recording:
Session 2 recording:
Session 3 recording:
Session 4 recording:
What You Do Need
- Clarity on your offer and niche
- A simple digital presence
- A plan to launch something (and then actually launch it!)
- The permission (and support) to start before it’s perfect
- An understanding of AHPRA’s advertising guidelines
What You Don’t Need
- A website (at first)
- Logos
- Complicated tech (funnels, email automation)
- Social media on every platform
- Waiting for the ‘perfect time’ to start
“Since working with Gihan as an LM business coach, I have found more clarity and have made more progress in the last month than I had in the previous year.”
Dr Erika Hollow, Lifestyle Medicine GP
What to Expect – Week by Week
Each week, you’ll get one big focus, clear steps, and the accountability to actually do it.
Week 1: What’s Your Thing? (Define Your Offer)
Let’s get clear on what you do.
- Craft your first offer using a simple sentence template
- Explore delivery models (1:1, group, online, hybrid)
If you’ve already got an idea, we can sharpen it.
If you don’t have an idea, let’s explore the possibilities.
Homework:
- Draft an offer
- Set up a free newsletter (tutorial provided)
Week 2: Who Needs It? (Define Your Niche)
Let’s get clear on who you help.
- Define your target market
- Learn a way to understand your target market better than they know themselves!
Homework:
- Refine your offer
- Set up one social media account
Week 3: Get Started with Marketing
Let’s let these people know that you exist (and can help).
- Learn the fundamentals of marketing (it’s all you need!)
- Define a simple marketing strategy (that matches your personality)
- Discuss AHPRA advertising guidelines
Homework:
Share something
- Write a social media post
- Write a newsletter article
- Record a video
Week 4: Test Your Offer
Let’s see if anyone wants what you have to offer.
- Learn how to ‘test’ your offer so that you don’t spend time and $ building something no one wants
- Actually start testing it!
Homework:
- Share your offer with 10 people (message, call, DM, email, coffee catch up)
Additional Support
- Email access to Dr G throughout the 4 weeks for questions or feedback
- Private WhatsApp group to share wins, ask for help, and stay motivated
Your Goal by the End
You’ll walk away with:
- A clearly defined offer and niche
- A simple (but effective) digital presence
- Your first post or newsletter out in the world
- Your first few real-world conversations about your offer
- A huge leap in confidence because you have actually started
BONUS – Free Book with Your Registration!
Everyone who registers for the webinar series will receive a free copy of Dr G’s book, Do Happy: A Way to Be Happy All the Time.
Scroll down to learn more about the book.
Pricing
FREE for members | $200 non-members
- Places are limited – we recommend registering early to avoid disappointment.
- Can’t attend live? Register and we’ll send you the session recordings.
ASLM Membership – Whether you’re just starting out or well into your professional journey, ASLM membership offers valuable opportunities for support, growth, and recognition in the field of Lifestyle Medicine. Expand your network, deepen your expertise, contribute to the future of healthcare, and distinguish yourself as a Lifestyle Medicine – focused practitioner by joining our growing community. Not a Member yet? Find out more about ASLM Membership and join here.
About the presenter
Dr Gihan Jayaweera
Lifestyle Medicine GP, Coach, Speaker, Podcaster, Author
Exploring Lasting Happiness: Insights from Dr Gihan Jayaweera’s New Book “Do Happy”
Happiness is often seen as something fleeting – moments of joy that come and go depending on life’s circumstances. But what if happiness could be something more? What if it were a skill that could be developed and strengthened over time?
In his new book, Do Happy: A way to be happy all the time, Dr Gihan Jayaweera (“Dr G”) explores this idea, offering a practical approach to cultivating lasting happiness. Drawing from nearly two decades of professional and personal experience, Dr G provides a framework for shifting the way we think about happiness, turning it into an active, learnable practice.
If you had to pick just one skill to learn in life, let it be happiness. Because when you master this, everything else flows from it.
Ready to transform your happiness? Grab your copy of Do Happy today!